News reading has perhaps become a habit and for a long time, you might have been fetching the daily copy from the stands. Is the pricing for newspapers at the stands a bit on the higher side? You may have had complaints but perhaps due to the monopoly nature of the business, there were no other options. You should note that today there are alternatives if you feel that the newspaper is quoting a bit higher at the stands. The print media industry is offering subscription coupons for esteemed readers and this way, you can access news without having to shell out the high stand prices. Plenty of readers have adapted to this format of news reading and you can always do so. 

Understand the subscription process:

Why is the print media industry offering discounts? This is the question, which you want answers to and the reason is simply that print media houses are eager to enhance the readership base. Readers fall for newspapers that offer discounts and this allows them to enhance their readership base. With an increased readership base, a print medium can now hike the price for advertisement space. As you understand the modus operandi, you will find that no losses out. You get the discount while the print media management benefits from an increase in advertisement revenues. This is precisely the reason why the concept is here to stay and you should note that some of the biggest US-based print mediums are offering subscription coupons. 

Which print mediums are offering the coupons? 

You would perhaps want to know some specifics regarding the print mediums that are offering these coupons and the list is a long one. It is a nice mix of newspapers and magazines that offer subscription coupons and here are a few names. 

• The Wall Street Journal
• The Financial Times
• The Economist 
• The Barron’s

These are some popular names that are offering subscription coupons and you can always pick up a Wall Street Journal electronic subscription. The Journal is a print medium that is widely read and has been in circulation for the past 130 years. It has been offering quality news updates on a range of topics from business to politics and general affairs. As a reader, you are sure to love it because quality news comes to you at a discounted rate. 

Understand the benefits of an electronic subscription

The Journal has been offering electronic subscriptions and this is your best option as a reader. This way you get exposure to digital news reading and that is the trend for the future. If you travel frequently for business, you will love this arrangement, because irrespective of the location, you get access to all the news. Hence, this should be an exciting development for readers and you must contact a reputed agency to complete the necessary formality. The agency will place your application and constantly coordinate with the source for swift processing. On completion of the payment, they will give you access to the website and it should be a nice experience as a newsreader. You can continue your association with The Journal.